Marketing and sales

Why is the wine sector adopting NFC business cards?

WEMET offers a simple, sustainable and 100% personalized business card management solution, perfectly adapted to the needs of the wine world.

The The wine sector is digitising, and with it, communication tools. More and more wine professionals are adopting connected business cards to improve their prospecting, enhance their brand image and engage in a CSR approach.

Between tradition and innovation, wine is being digitized

The wine sector is deeply rooted in tradition. However, it is no exception to the digital transformation that affects all professional sectors. Communication, prospecting, brand image: Wine players must now innovate to stand out, without denying their DNA.

It is in this dynamic that more and more wineries, wineries, cooperatives, oenological consultants or technical suppliers are turning to connected business cards offered by WEMET.

Why change business cards in the wine sector?

👉 Because exchanges are numerous... and often ineffective

Between trade shows, estate visits, tastings and professional meetings, opportunities to meet new contacts are frequent. But how many paper cards end up in a pocket... then in the trash?

With the WEMET smart business card :

  • The contact is stored directly on the phone of your interlocutor.
  • You share much more than a name and a number: website, data sheet, LinkedIn profile, presentation video, etc.
  • You stay momentous, from the first exchange.

👉 Because CSR issues have become unavoidable

The world of wine is also facing an ecological emergency. Adopt a reusable business card, made of recycled PVC or made of upcycled wood, it means taking a concrete action:

  • A WEMET card replaces over 300 paper cards/year/person
  • Less printing, less waste, and a more consistent brand image with your commitments.

👉 Because branding also matters in B2B

A connected card is a high-end support, customizable and aligned with your visual universe. It is also a strong image vector, which sets the tone from the first seconds of the encounter.

In a competitive market where differentiation is key, this detail can make a difference.

Who is already using WEMET connected cards in the wine industry?

Of businesses like VIVELYS, specializing in oenological solutions, have already made the choice to modernise their exchanges.

Thanks to their recycled PVC cards, they have:

  • Improved their stimulus rate by +35%
  • Generated +20 qualified appointments in a few weeks
  • Saved over 1,000 paper cards in one quarter

What WEMET can do for you, in concrete terms

  • Personalized cards in your image, ready to use
  • Follow-up of contacts and possible integration into your CRM
  • A centralized solution, ideal for your sales or export teams
  • A modernized brand image, which values your professionalism and your commitments

FAQ — Connected business cards for the wine sector

Do smart cards work without an app?

Yes, WEMET cards work via NFC or QR code, without the need to install an application.

Can you personalize the cards with the logo of your domain or castle?

Absolutely, each card is personalized according to your graphic charter, right down to the color, the fonts and the support.

Does it work abroad?

Yes, the maps are compatible in all countries with recent smartphones (iOS and Android).

What is the environmental impact?

A WEMET connected card replaces hundreds of paper cards, reducing printings, shipments and losses. Our supports are available in Recycled PVC and upcycled wood.