NFC plates represent a unique opportunity to transform the customer experience into a point of sale, while strengthening your online visibility through Google reviews and direct interactions. Whether you are a restaurant owner, retailer or showroom owner, these plaques are valuable allies in modernizing your marketing strategy.
A business card signed by the Silicon Valley genius was presented for the RR Auction “Steve Jobs and the Apple Computer Revolution” auction. Like many other lots, this small object went for record amounts.
In today's work environment, the well-being of employees has become a major concern for employers. Unfortunately, increasing stress, pressure, and demands can lead to a state of intense physical and mental fatigue, commonly referred to as “burn-out.”
In an age of digital technology and rapid networking, paper business cards are showing their limits. They are easily lost, do not allow updates, and do not provide any tracking data.
Between Excel files, business cards that are piled up, contacts retrieved at trade shows and email exchanges, many SMEs end up with scattered customer data... and therefore under-exploited.
In 2026, the professional digital profile becomes the heart of your digital identity. It makes the link between a physical encounter and a concrete business opportunity. In a context where everything is fast-paced, paper business cards are no longer enough to create a lasting impact.
WEMET offers a simple, sustainable and 100% personalized business card management solution, perfectly adapted to the needs of the wine world.
In a commercial ecosystem where 80% of B2B buying journeys start online, your digital profile becomes the first vector of your credibility. Before any meeting, prospects and partners analyze your digital footprint to assess your seriousness. This gap between real skills and virtual perception can slow or accelerate your growth.
In recent years, many sectors of activity have had to adapt to what could be called a digital revolution. The liberal professions are no exception to this wave of modernization. Working methods have changed dramatically with the rise of many new technologies, so it is interesting to see how professionals adapt.
The Salesforce and WEMET connection is a major asset for automating and optimizing your commercial prospecting.
Our “My Favorite Widget” web series allows you to discover what each widget in our connected business cards is used for, and gives you ideas on how to best use them. Whether you are a future customer or a user of our solution, you will be able to discover how to maximize the functionalities of your connected business card. Follow our web series to get the most out of your WeCard Pro!
Networking is the development of professional relationships to exchange information or create business opportunities. It includes various actions such as, in particular, participation in professional events and the use of social networks. For a company, it is a key growth strategy, involving the creation of lasting and mutually beneficial relationships with various players in the sector.
Unlike BtoC (Business to Consumer), where businesses address end consumers directly, BtoB concerns transactions between businesses. In this environment, data collection is especially important for understanding the needs and behaviors of client businesses, as well as for making informed strategic decisions. The data collected may include information about shopping preferences, consumer habits, specific product or service needs, and much more.
The infographic we created with 200 marketing managers reveals key figures that should change your vision of the business card.
Without good business performance, a business can hardly survive. Taking into account the human and financial resources available, commercial performance is the ability to generate turnover.
CRM has become an essential pillar of commercial performance. Centralization of contacts, monitoring of opportunities, management of activity... on paper, everything is there. However, in the reality on the ground, many sales teams make the same observation: a CRM alone is not enough to sell effectively.
This article details the performance indicators (KPIs) essential to transform the activity of your mobile teams into concrete results, by combining analytical precision and modern technological tools.
Exchanging business cards is an essential practice in the professional world.
HR 5.0: digitalization & innovation. The human resources sector has evolved exponentially in recent years. This phenomenon is largely linked to the health crisis, which has pushed HR departments to modernize by using more and more digital tools.
The liberal professions are digitizing: lawyers and accountants are adopting the connected business card to modernize their image, gain efficiency and reduce their environmental impact. Discover why this tool is becoming essential for firms looking for modernity and performance.
2024 was a memorable year for WEMET and its community. Thanks to your WeCard connected business cards, you have transformed the way you network and manage your business contacts. Here are the highlights and key figures that have marked this year.
The year 2024 brings with it a new perspective on the dynamics of human resources within companies. As organizations continue to prioritize team development, strategic recruitment, and upskilling, financial issues are taking center stage. HR spending and budget play a crucial role in the successful implementation of these initiatives.
In an economic context where each euro invested must prove its profitability, participation in a physical event can no longer be limited to a simple presence of notoriety. However, an alarming statistic persists: nearly 70% of leads collected during events are never exploited properly. In 2026, faced with the inflation of logistics costs (+15%) and the saturation of digital attention, the performance requirement reached its maximum.
Nowadays, professional exchanges are increasingly dematerialized, but the digital business card is tending to become an essential communication tool for anyone who wants to personalize and create a memorable impression in card format. In addition to being practical, they are real miniature works of art that reflect the identity of your business or professional personality.
The business card, formerly a simple medium for exchanging information, has evolved to become a real marketing tool. In the digital age, it's no longer just about transmitting contact information, but about capturing attention, reflecting your brand image, and strengthening your professional relationships.
A trade show is often intense: dozens of discussions, business cards exchanged, promises of reminders, qualified contacts at the time... then, a few days later, the black hole.
Commercial prospecting is at the very heart of business expansion. This critical task can quickly become time consuming and demanding. Fortunately, innovation is continuing to transform the way salespeople approach their interactions with prospects. Among the most prominent tools in this transformation, the connected business card stands out as a revolutionary solution, capable of transforming your prospecting practices. In this article, we will see how commercial prospecting is evolving nowadays and how to revolutionize it in order to be effective and above all to have results.
La carte de visite évolue : elle devient intelligente, mesurable, et surtout, digitale. Dans ce guide, découvrez comment moderniser vos cartes de visite en y intégrant des outils numériques, pour gagner en efficacité, en impact, et en professionnalisme.
The customer experience has become a major challenge for companies seeking to stand out in an increasingly competitive market. Whether it is to simplify transactions, enrich the user experience or strengthen engagement, NFC is an innovative solution for modern businesses.
Do you want to make it easier to collect Google reviews? Learn how to easily connect an NFC tag to your Google review page in three easy steps.
The business card is one of the pillars of effective customer acquisition. It is the ideal tool to establish contacts and get people talking about you. But with millions of business cards printed every year, how can you be sure that yours will stand out? To measure the effectiveness of any product or service, we analyze its statistics. The same is true for business cards. We need to get data that will help us determine if it really impacts your sales.
This guide helps you choose the ideal dimensions for your business cards: standard sizes, creative options, and best practices for a successful design in 2026.
The printing sector is undergoing a profound structural change that is accelerating as 2026 approaches. Traditional business models, based exclusively on the volume of offset or digital printing, are showing their limits in the face of increased competitive pressure and the massive digitalization of business processes.
In a world where every professional encounter can be decisive, the way in which you share your contact information is a direct reflection of your brand image. No more paper that gets lost in a drawer or ends up in the trash: the NFC business card is becoming the essential tool for modern networking.
A trade show is a way for a company or organization to present its products or services to a specific audience, composed mainly of professionals. Often organized around a specific theme or sector of activity, the show is an event designed to promote meetings, exchanges, but especially business opportunities between exhibitors and visitors.
Networking is the engine of B2B growth, but exchanging business cards is just the tip of the iceberg. Too often, the energy invested in an event falls back the next day, leaving promising opportunities to be lost in administrative nothingness.
Inspiring examples to personalize your connected business card and make a memorable impression. Contact La Collab to create your original graphic identity with the help of a freelance graphic designer.
Participating in a trade show represents a significant investment: stand, sales team, communication media, travel... However, many companies leave with a pile of unused business cards.
Trade shows are unique opportunities to expand your network, discover new partners and generate qualified leads. In 2026, competition is tough and visitors' attention is limited. To maximize these opportunities and make your investment profitable, it is essential to be well prepared and to adopt effective strategies.
Google reviews have become a crucial component of any business's online reputation. Here are some essential tips for getting and managing Google reviews effectively, increasing your online visibility and credibility.
